PROJECT
this spot involved working with media.monks’ creative team to come up with a strategy for shooting a large trove of brand content in a single push. We started with a director’s treatment, which leaned heavy on a multi-format look, and then moved into casting and pre-pro in atlanta. working with the lighting team and a great camera department were some of the technical highlights of this job, as we were able to build some lighting and camera rigs that allowed us to move fast.
Credits
CLIENT: Maker’s Mark
AGENCY: Media.monks
director / dop: harrison schaaf
1ST AC/B CAM: pedro escobar
creative: john figesthaler & maria jose menendez
Gaffer: stan fyfe
1st ad: jabu Brown
edit & COLOR: HARRISON SCHAAF